Mestract has set up the professional marketing and services team, integrated a series of professional talents, including business expansion, market planning, marketing, visual design, sales promotion, training, after-sales services, etc., to provide the customers with market research for cosmetics brand, planning, research and development of products, production, packing, design, operation, supply chain management, market promotion, marketing management, brand creation, implementation and enterprise management services, etc. complete set of operational systems, and help customers create and realize the brand value, enhance the market competitiveness of sustainable development, and achieve the success of investment in cosmetics market.
Mestract has matured, systematic, professional and huge resources, including investment planning, market positioning, brands planning, visual design, logistics network from research and development, production, management, quality inspection to raw materials/ingredients suppliers and warehousing under GMP systems control.
Development Process of ODM ( Integration of Independent Research and Development plus Production ) Project
Development Process of OEM (Brand-Customized Processing)
Planning Process of Whole Project
Mestract has market planning team composed of research counsellors, marketing experts, planners of 4A advertising institutions and professional marketing and planning wording editors in cosmetics industry, and can provide customers with excellent planning services.
1. Market Research: Market research target, observation test, data analysis, research report.
2. Product Planning: Market Analysis and Evaluation, Planning of Product Lines, Production Positioning, Product Strategy.
3. Brand Strategy: Brand Investigation and research, Brand Positioning, Brand Planning, Brand Management.
4. Brand Culture: CI Planning, Culture of Values, Culture of Image, Cultural Dissemination.
Mestract has set up professional design team and can provide the customers with one-stop services from brand design to product packaging design.
1. Brand Design: VI design, Image design.
2. Product Design: Packaging design, packing materials design, terminal design.
3. Advertising Design: Main visual design, poster design.
Training and Promotion
After making sample and confirming the final edition, Mestract will formulate the promotional scheme according to the brand and product planning blueprint confirmed by both parties, and provide training services for customers and follow up the perfect services standard to ensure the customer to completely master the necessary information.
Brand Training, Product Training, Promotional Scheme Training, Promotional Mode and technique Training.
After the launch of customers’ products into market, Mestract's after-sales services team will supervise the feedback of products, deal with the product problems in 24 hours by all-weather way. Mestract can provide customers with improvement suggestions and help customers win huger markets by summarizing and analyzing market demands, conducting market research and analysis for consumers irregularly.